We’re here to make circular the default when it comes to your clothes. A longer lifespan for each piece means less fast fashion in landfill, and much more joy in each wear. Fashion’s only fun when it’s planet-friendly.

Having had rental businesses ourselves, we know taking care of everything from marketing to drycleaning is a whole darn lot. Let alone knowing if the renters are going to send it back to you. We take care of that, with verified users and a seamless process

Despite building two of Auckland’s most popular dress rental companies, Ashleigh & Charmaine knew there was still more to do. To make fashion truly circular, they needed to fill in the gaps and make it as easy as possible for fashionistas everywhere to look after both their wardrobe & the planet. And so Rotation was created.